Interview with Lynn Rundle, 21st Century Alliance* 

View Video of the Entire Interview (16:20 min) 
View Transcription of the Entire Interview

I. Introduction & Background  (Video - 1:26 min)  (Transcription)

II. Information on 21st Century Alliance  (Video - 0:36 min)  (Transcription)
        - Adding value for farmers' commodities
        - Looking for opportunities

III. The Operation of the Value Chain  (Video - 0:49 min)  (Transcription)
        - Benefits to the farmer

IV. Types of Cooperatives  (Video - 2:41 min)  (Transcription)
        - Distinguishing features of new generation cooperatives
        - Examples of new generation cooperatives

V. 21st Century's Enterprises  (Video - 0:57 min)  (Transcription)
        - Flour Mill
        - 21st Century Dairy Business
        - 21st Century Bean Cooperative

VI. The Firm's Diversification Strategies  (Video - 8:22 min)  (Transcription)
        - Reasons for getting into the dry edible bean business

VII. The Future for 21st Century Alliance  (Video - 1:09 min)  (Transcription)
        - Growing
        - Opportunities ahead

VIII. Summary  (Video - 0:27 min)  (Transcription)


* Interview conducted by Jeff Katz, Kansas State University.