Mission statements have become popular in recent years. Every business and organization thinks they need one. However, there is nothing magic about a mission statement. As with most things, it is what you make of it.
Creating a Mission Statement and Setting Goals helps you create a statement that is meaningful for your organization and provides guidance for the success of your business.
Additional information on helping you design successful statements is contained in Strategic Overview.
Additional information on mission statements is provided in the box at the right.