Industry Analysis

Strategic Planning: Scanning the Horizon – Purdue University Extension -- Because the future cannot be known with certainty, we must make assumptions about what the future may hold.

The Competitive Environment: New Realities – Purdue University Extension – Designed to help you identify important trends that affect your business.

Industry Analysis: The Five Forces – Purdue University Extension – The industry structure determines the rules and strategies you are likely to use.

Porter’s Five Forces – Bplans.com -- Understanding the dynamics of competitors within an industry is critical for several reasons. Find out what they are.

Market Analysis for Your Online Business – Bplans.com -- Market analysis is the foundation of the Web plan.

Concentration of Agricultural Markets – University of Missouri – Concentration of major commodity industries.

Low-Cost Methods for Spotting Customer Trends – HBS Working Knowledge – Here are ten low-cost trendspotting tips.