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Agricultural Marketing Resource Center

Developing Your Community's Economy

After assessing your community’s strengths and weaknesses, the next step is to design strategies for developing the economy of your community.  This includes developing a community promotion program and handling controversy that may exist in the community.  Your strategy is implemented by choosing and using the proper economic development tools.

For more information on this topic, see the links listed below of articles posted on related Web sites.

Economic Development Strategies

Plan Commission

  • What Is the Plan Commission & How Does It Work? – Purdue University Extension -- The plan commission is an independent commission made up of private citizens with neither legislative nor administrative authority. It is an advisor to a governing body. It also advises local governmental departments and officials, public agencies, private developers, and other individuals on matters related to the community's development.
  • Plan Commission – Purdue University Extension -- For a community, one of the ways to plan for the future is to make good decisions about how land is used and the ways in which our communities will grow.
  • Plan Commission Public Hearings: A Plan Commissioner's Guide – Purdue University Extension -- It is important for plan commission members to understand that public hearings should only be one part of an overall commitment to public participation. When the plan commission and general public interact throughout the planning process, public hearings can be a more productive use of everyone's time and energy.

Community Development Tools

  • Cluster Development – Ohio State University Extension – Due to the out-migration from urban areas to rural areas, planners, developers, and elected officials have created a number of tools designed to balance growth with the preservation of community environmental and financial assets.
  • Small Business Incubators – Oklahoma State University Extension -- This fact sheet is designed to assist communities that are considering the development of a small business incubator.
  • Evaluating your Economic Development Project – Oklahoma State University Extension -- This fact sheet discusses how to evaluate economic development projects in your community.
  • The Comprehensive Plan – Purdue University Extension -- Communities need comprehensive plans-and the ability and will to implement them.
  • How Good is your Comprehensive Plan? – Purdue University Extension -- A comprehensive plan attempts to bring definition to these features by considering land as a community resource. Land is no different from any other asset. There are uses for land that are more efficient than other uses.
  • Gap Analysis as a Tool for Community Economic Development – Oklahoma State University Extension – Gap analysis is a method for assessing strengths and weaknesses of a local market.
  • Economic Development Efforts; Recruiting Retirees – Oklahoma State University Extension – Look to retirees who migrate as an economic development tool.

Community Promotion

  • Developing a Community Profile – Ohio State University -- A community profile is usually the first piece of information that an industrial firm (prospect) or a site-location consultant will obtain regarding a community's potential suitability as a location for an industrial facility.
  • Hosting Industrial Prospects – Ohio State University -- The prospect visit is a crucial aspect of the recruitment process; the community must have a plan in place to make the visit successful.
  • Planning and Conducting Effective Public Meetings – Ohio State University Extension -- Local government officials periodically conduct public meetings as part of the process of developing or explaining legislation and regulations.

Community Controversy

 

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The U.S. Department of Agriculture (USDA) prohibits discrimination in all its programs and activities on the basis of race, color, national origin, gender, religion, age, disability, political beliefs, sexual orientation, and marital or family status. (Not all prohibited bases apply to all programs.) Many materials can be made available in alternative formats for ADA clients. To file a complaint of discrimination, write USDA, Office of Civil Rights, Room 326-W, Whitten Building, 14th and Independence Avenue, SW, Washington, DC 20250-9410 or call 202-720-5964.
 

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