• Can a Farmer Make Money With an Outdoor Recreation Sideline?, Michigan State University Extension, 2002 - This study reviews outdoor recreation businesses from a Michigan perspective.
• Consumer Demand for Agricultural and On-Farm Nature Tourism, University of California Small Farm Center, 2005 - This research study focused on identifying demographic and psychographic characteristics of potential agritourism visitors in Northern California.
• Cultivating Agritourism, Ag Marketing Resource Center, Iowa State University, 2006 - Agritourism is defined as the connection of tourism and agriculture. The main goals of the travel industry are to increase visitation and extend overnight stays, which in turn expands revenue.
• E-Commerce Strategy Plan for Agritourism Businesses, Carl German, University of Delaware, 2008 - If you offer something for visitors to see, do or buy on your farm, you are involved in the agritourism business. By adding e-commerce to your agritourism business website, you can streamline the payment process and create better relationships with your customer.
• Factors Motivating Agritourism Entrepreneurs, David Mace, Kansas State University.
• How to Do an Advertising Effectiveness Study via Mail Survey, Tourism Center, University of Minnesota - This model is designed to gather and measure data on the effectiveness of advertising. Link to sample mail survey, University of Minnesota Extension.
• The New Agritourism, Hosting Community and Tourists on Your Farm, 2008 - This book, for purchase from New World Publishing, provides information on how farmers can earn income by operating an agritourism enterprise.
• Sustainable Farm Tourism: Understanding and Managing Environmental Impacts of Visitor Activities, Kline, et al., Volume 45, Number 2, Article number 2RIB2, 2007.
• Targeted Marketing: Lessons from an Agri-Tourism Enterprise, Lisa C. Chase, Journal of Extension, Volume 44, Number 2, Article Number 2RIB2, 2006.

Links checked June 2011.