Introduction & Start-up: Market

Tools and articles that help in identifying, understanding and quantifying the potential market for a product or service can be found below:


Evaluating the Potential for Success for Value Added Products – University of Tennessee Extension -- Complete these tools and get a broad assessment of value-added market success.

Economic Analysis of a New Business - Doing it Right – Kansas State University Extension -- Provides step-by-step procedures for starting a new business.

Obtaining a Business Loan provides you with insight into selecting the right lender, examining the loan request from the lender’s perspective and identifying reasons credit lines get in trouble after the loan is made.

Knowing How to Prepare a Loan Package is important for obtaining the type and amount of funds that you need.

Borrowing Money - Small Business Administration -- Borrowing money is one of the most common sources of funding for a small business, but obtaining a loan isn't always easy.

Microloans - -- When you need only a little cash to grow, it's time to check into microloans.

Sources of financing are often difficult to find and even more difficult to convince to provide you with money. So a plan for obtaining financing your business should be carefully thought out. There are many types of debt and equity financing for your value-added business. Options for Financing Value-Added Agricultural Businesses provides a good overview of your alternatives and how they may fit your situation.

Community Development Financial Institutions - -- So you're not "bankable" according to traditional rules—your community may still have resources to help fund your business.


Evaluating Agricultural Value-Added Business Opportunities for Equity Participation